The Google Ads Expert

Zachery Bauman is a Google Ads expert and PPC educator with 15+ years of experience helping brands and startups drive real revenue through paid search. Having managed over $100M in Google Ads spend, he’s built data-driven campaigns that consistently convert clicks into profit.

He’s led performance marketing across real estate, automotive, education, SaaS, and home services—developing scalable systems that balance analytics with creative strategy.

As the founder of Nerd Out Digital, Zach breaks the traditional agency mold with personalized strategies, training, and consulting that simplify Google Ads for business growth. His Nerd Out Digital Masterclass empowers marketers and entrepreneurs with the same frameworks he’s used to generate thousands of leads and millions in sales.

Known for transforming underperforming accounts into reliable growth engines, Zach doesn’t just teach marketing—he lives it every day.

Results From a Google Ads Expert

See how data-driven strategy turns into measurable growth.

My World

When I am not Working
I am Travelling

My Philosophy

Growth Starts with Clarity

After managing over $100M in Google Ads spend, I’ve learned that success in digital advertising isn’t about chasing impressions or clicks — it’s about clarity, intent, and strategy.

I believe every campaign should serve a purpose: to connect the right message with the right audience at the right time. That’s where real growth happens.

Every campaign starts with purpose and direction.

Let insights, not assumptions, guide decisions.

Focus on what drives results and cut the rest.

Knowledge creates confidence and better outcomes.

$100M in Ad Spend Managed

These are the brands that helped shape the strategies, refine the playbook, and prove what actually works.