Turning to Nerd Out Digital for assistance was one of the best decisions we made. The targeted PPC campaigns increased our online visibility and exceeded our enrollment numbers beyond expectations. The strategic approach, coupled with transparent communication ensured every dollar spent was maximized for optimal results.
Let Numbers Talk
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Our Vision
At Nerd Out Digital, we understand the importance of promoting and increasing enrollments for charter schools. That's why we offer our Google Ads services to help charter schools reach a large and targeted audience through various online channels, track and measure the success of their ads, and provide expert support and optimization suggestions.
Our team of experts can create and manage ad campaigns, set up conversion tracking, and use data-driven decisions to allocate ad spend. With our help, charter schools can expect an increase in enrollments and overall success in their recruitment efforts.
The Strategy
We created an efficient account to help keep wasteful spend down. We created a robust and focused Google Ads account that was able to keep their overall costs low while effectively increasing sales and phone calls.
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Google Ads Performance
manual bidding over automated
When a client places their trust in us to bring their business into the search marketing space, it’s important that we use their resources as efficiently as possible, and make specific optimizations based on the accounts performance. We were able to identify campaigns that benefitted from manual optimizations instead of relying on Googles algorithm to find the most efficient leads. To place this in context, a manual strategy allowed us to drive leads at conversion rate above 11% when industry averages are around 4%-6%.
80 new leads generated weekly
Having a qualified lead funnel is the backbone of any education platform. Google search is intent based and is known to yield the highest conversion rate when it comes to lead forms and overall lead generation. On average we saw 80 leads per week at an extremely efficient cost per lead.
4x Increase In New Leads
Generated
For businesses who rely on leads to survive, it isn’t just the amount of leads you can get, it’s also how fast you can qualified leads! Month over month the client’s Google Ads account saw an increase to their incoming leads four fold. Generating scale is like second nature to us!
Let's Make Your PPC Account More Profitable
Allow our Google Ads management professionals to make your paid advertising campaigns a success.